Deepfake Impersonation Scams
Deepfake technology has evolved at an alarming rate, making it easier for cybercriminals to impersonate trusted individuals using AI-generated voices and videos. These scams are not just technical tricks — they are emotional traps that exploit trust and urgency to deceive victims.
🚨 Why It Matters
- Scammers clone voices of family members, CEOs, and celebrities to manipulate people.
- Victims are often tricked into sending money or private information.
- Targeted attacks on elderly and non-tech-savvy users are rising in Africa and globally.
▲ Over 66% of deepfake attacks in 2024 targeted financial fraud. (Source: CyberIntel Africa)
📌 How to Protect Yourself
- Verify through a second method (call back using known number, ask a question only the real person knows).
- Never rush into sending money or data based on voice or video alone.
- Use multi-factor authentication on financial and email accounts.
- Educate family members, especially the elderly, on voice-based scams.